V. Solar Energy
Solar energy is hot, hot, hot – Even Google agrees to it. With more homeowners dedicated to finding cost-effective, environmentally friendly energy sources, solar energy panel installation is projected to increase by a third in the last half of 2015. But even with the price of solar energy installation becoming competitive to other energy sources, Wall Street isn’t convinced. They’ve been dumping solar shares at an alarming rate. Why are investors so turned off by solar energy, when all signs point to an increase in popularity? Investor’s Dilemma
The biggest reason Wall Street’s afraid to invest in solar power is confusion: with oil prices lowering, there’s a fear among investors that the demand for alternative energy sources will plummet.
But this just isn’t the case. Oil isn’t used for the generation of energy, and the impact low oil prices have could only be a positive for the growing solar energy market: The cost of manufacture and transport of home solar equipment could see a decrease, leading more consumers to see the advantages of a home solar power system.
A Steady Demand
Wall Street’s reluctance to see solar power as a viable investment means little unless you’re an investor blindly following trends. The truth is, most homeowners looking to make the switch to solar power have done their research and know the financial, social and environmental savings that switching over brings. The environmental benefits are huge, too. Solar power creates no waste, uses no additional land, and they draw energy from a renewable source. If you’re conscious about the world around you, these benefits are the icing on the cake. It’s a clear advantage for homeowners to use solar in their homes: Monthly savings average about $84. That, coupled with incentives and subsidies to switch, plus added value to your home, can help you recoup your initial installation costs much more quickly than the average 10-20 year time frame that’s oft-quoted.
Staying Strong with Solar
While we can’t change the mind of Wall Street big-wigs, we can certainly continue to highlight the benefits of solar power and continue to fuel the market’s growth. Even if investors continue to see solar as a risk, the average homeowner shouldn’t care. If you’d like to learn more about how switching to solar energy can help you and your family, feel free to contact us. We’re more than happy to help!